The NBA logo is one of the most famous in history, with a player silhouette and American flag colours, has been with us for over 40 years. But who designed it? And why someone wants to change it now?
Everyone knows the logo representing NBA, a white silhouette dribbling under a blue and red background representing the flag of the country where it was founded, the United States.
The silhouette belongs to Jerry West (1938), also known as Mr. Clutch. He was one of the highest-rated Lakers between the ages of 60 and 70 along with Elgin Baylor and Wilt Chamberlain. In addition, West got a Champion Ring, was fourteen times All Star, scoring leader in 1970, attendance leader in 1972 and MVP from the late 1969 being the only player who gets it without belonging to the winning team.
Alan Siegel, was the designer in charge of making this famous logo. The guidelines Walter Kennedy, NBA commissioner, gave Siegel were simple: a logo that looked similar to the MLB (World League Baseball). Alan Siegel was inspired by a West photograph playing during a game. Then the designer chose to print the silhouette on a white and red background, creating one of the best known logos.
After 26th of January, the sports world is . His death sent shockwaves around the world, and tributes poured in from those who knew him personally and those who felt inspired by him from afar. Fans are finding ways to honour him ensuring his legacy lives on. Some are choosing to honour the future Hall of Famer by petitioning for the NBA to change its logo from a silhouette of Jerry West to one of Bryant.
“To watch the time and effort he put into his (Mamba Sports) Academy was something that most athletes never consider. And to see his career change the way it did, it’s just amazing. He was going to make a legendary career outside of basketball, and it was taken away so quickly. … It’s just indescribable to me.” said Jerry West.
Stars including Justin Bieber, Snoop Dogg, Usher and Meek Mill threw their support behind the idea, with several people proposing designs, including the one included in the petition and credited to designer Tyson Beck.
What do you think about changing NBA logo?